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Social media case study: Nescafe

Today we decided to analyse a campaign which was designed for the Spanish market. Since we are based in Barcelona, we are really interested in observing how Spanish people regard social media and how other interactive agencies approach different briefs. The client of this campaign was Nescafe.

For those living outside of Spain, not familiar with the economic …

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Social media case study: Comparethemarket.com

We continue the case study routine, we previously started,  with a new company: Compare the market dot com. We all know that financial business and companies may be regarded as dull or too formal by their customers. This British financial comparison website has managed to prove that financial issues and insurance can also be fun …

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Social media case study: Dunkin’ Donuts

The Betalabs Team has decided to form a routine of posting social media case studies. We want to share with our readers and visitors our opinion on social media campaigns, discuss and interact with people that share our interests. We believe in  the power of communication, and most of all, in the power of social …

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