and the winners are…
Macy’s,
Merry Christmas
and
Santa Claus!
- Happy Holidays!
The social media phenomena 2010 – an overview
With only a few days till Christmas it is time to wrap up the social media year. The major common denominator is huge growth supported by impressive figures, such as Facebook sales ($2bn up 150% from 2009 and value >$40bn), and users in …
Happy Social Media Holidays!
How to create a Social Media Policy?
Why does a company need a Social Media Policy?
Every organization, regardless of the activity level in social media should establish guidelines for social media use of the employees. This is simply because an increasing amount of people – including the employees – uses social media.
The guidelines should not be a complex set of rules that …
Betalabs goes to ad:tech New York City
Social Media never sleeps – a constantly changing landscape
That’s why we want to join the largest gathering of digital marketers, experience the latest and sniff the trends!
Tracy Tuten: Want the truth? “Social media research is a developing field of study focused on using passive data collection of residual elements in social media vehicles to understand …
Betalabs goes to iStrategy2010 London
The core of your digital presence is strategy
“Participation in Social Media and Interactive Marketing is no longer revolutionary. It’s crucial.
In 2009, companies with dedicated social media activity boosted sales by over 18%, while those with minimal or no presence saw a 6% decrease. As 2010 marks a shift in consumer mentality from recession to recovery, …
Geosocial networking applications
As the vacations are happily over in northern hemisphere and our previous blog concerned vacation planning and social media we now want to share our experiences of using social media or better said geosocial networking while traveling on vacations. – What is geosocial networking again? It embodies the major characteristics of mobile, social and location-based …
Social Media ROI
Can it or can it not be measured? There are tons of conversations on this subject including some ROI calculators. The majority of the experts seems to believe that ROI is not a part of SM. Why not?
It is true that social media gives much more and not all that generates revenue in a short …

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