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Tag: ‘Social Media’

Happy Social Media Holidays!

and the winners are…
Macy’s,
Merry Christmas
and
Santa Claus!
- Happy Holidays!
The social media phenomena 2010 – an overview
With only a few days till Christmas it is time to wrap up the social media year.  The major common denominator is huge growth supported by impressive figures, such as Facebook sales ($2bn up 150% from 2009 and value >$40bn), and users in …

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How to create a Social Media Policy?

Why does a company need a Social Media Policy?
Every organization, regardless of the activity level in social media should establish guidelines for social media use of the employees. This is simply because an increasing amount of people – including the employees – uses social media.

The guidelines should not be a complex set of rules that …

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Betalabs goes to ad:tech New York City

Social Media never sleeps – a constantly changing landscape
That’s why we want to join the largest gathering of digital marketers, experience the latest and sniff the trends!

Tracy Tuten: Want the truth? “Social media research is a developing field of study focused on using passive data collection of residual elements in social media vehicles to understand …

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Betalabs goes to iStrategy2010 London

The core of your digital presence is strategy
“Participation in Social Media and Interactive Marketing is no longer revolutionary. It’s crucial.

In 2009, companies with dedicated social media activity boosted sales by over 18%, while those with minimal or no presence saw a 6% decrease. As 2010 marks a shift in consumer mentality from recession to recovery, …

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Geosocial networking applications

As the vacations are happily over in northern hemisphere and our previous blog concerned vacation planning and social media we now want to share our experiences of using social media or better said geosocial networking while traveling on vacations.  – What is geosocial networking again? It embodies the major characteristics of mobile, social and location-based …

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How to prepare vacations with social media?

Summer is approaching and for most of us this means vacations and probably a smooth combination between the sun and the sea. We at Betalabs are also going for a summer break and want to share with you some ideas on how to plan and book flights, hotels, event tickets by using social media in …

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Lingerie industry and social media

Experience and time have proven that there are products that can become addictive, and by that we are not referring to illegal substances. Experts from the fashion and beauty industry could confirm this theory based on their sales growth rates for certain products. Products like shoes and lingerie have been known as items that some …

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Beauty industry and social media

Since ancient times, women have been passionate about all the things that could make them feel more attractive and beautiful. Fashion industry and its growth are the living proof that women developed a real interest in looking good and expressing their personality via the clothes they wear. Walking in the same line with fashion, there …

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Friday Routine

So another working week will see its end today, and that means it’s time for our Friday Routine. As in the previous posts, we aim to display news that draw our attention, and comment them with our readers and followers.
Facebook will launch its location feature
The social media giant has announced at the end of last …

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Location based social networks – who will win the battle?

We’ve previously discussed the emerging trend of this year, location based social networks. Last year, Twitter and micro blogging were the trending topic on everyone’s agenda, and this year the shift was made towards geo localization.
For companies, the benefits of knowing exactly where their potential customers are located are enormous. While in Twitter’s case, it …

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